"An unforgettable collection by a photographer, now 81, who has spent half a century documenting workaday Vancouver life -- not the gleaming towers of commerce but the dusty streets, neon lights and storefront windows that define our lives in more important ways. The eye wants to linger on every page. An unforgettable visit to Canada when our urban centres were still small towns. With commentary by Claudia Gochmann, Sarah Milroy, Douglas Coupland and Jeff Wall."

"Fred Herzog: Photographs...is a pictorial history of a time and place that no longer exist, but it's also an artist's view and it does one of the things artists do best: it helps us to see. This is a book that takes time to "read," as every image is a world in itself. Herzog's love of colour, especially faded colour, is evident."

"Can't afford to give your friend the Fred Herzog print sheís been coveting for that spot above the mantel? No fear: help her dress the coffee table instead, with a tome sheís sure to treasure: Fred Herzog: Photographs. This new book of Herzog's iconic photographic images of Vancouver, originally captured in Kodachrome slide film, offers glimpses of daily life on Vancouver's gritty and gorgeous streets in the 1950s and 1960s."

"This collection of photographs, drawn from a life's work of 100,000 images, is impressive. Ranging from portraits of curious people to images of muted neon signs, street corners, and barbershops, these photographs are fresh, original, and captivating. Anyone interested in photography, from amateurs to serious professionals and especially artists, will appreciate this superb book."

"His wonderful and remarkable street pictures are the subject of a new monograph called Fred Herzog Photographs, published this month by Douglas & McIntyre. The book offers deep insight into the photographer's colour work, which was made during a time when serious, documentary and fine art photography was still being shot in black and white...Luckily for photography fans, (this) is the most comprehensive (of his books) yet and features written essays by Douglas Coupland and fellow Vancouver-based photographer Jeff Wall..."

"...beautiful enough to be a substitute for, and alternative to, owning the prints themselves."

"For more than 50 years, Fred Herzog focused his lens on street life in Vancouver, revolutionizing art photography. This is the definitive collection of his work, providing a striking look at city life in the '50s and '60s that will be nostalgic to some and illuminating to others. Four titans of the arts community -- including Douglas Coupland and Jeff Wall -- provide an authoritative accompanying text."

"Fred Herzog Photographs, the second major book on this artist issued by Douglas & McIntyre, comprehends the range of Herzog's vision...Of the four essays in the book, Milroy's is the most comprehensive. A beautifully written critical biography, it describes the arc of Herzog's life and career, from his wartime childhood in Stuttgart to his discovery of his true subject in Vancouver, and his long, dedicated years of documenting the city during his off hours while supporting himself and his family as a medical photographer."

"This is a book that takes time to 'read,' as every image is a world in itself."

"Fred Herzog: Photographs, a beautiful collection of the pioneering photographer's images of Vancouver streets as they were a half-century ago."

"Fred Herzog Photographs celebrates a photographer who favoured colour slides at a time when black-and-white film was the sanctified medium for serious photographic art...Fred Herzog took to the streets of his adopted hometown -- Vancouver -- and produced quirky, insightful images on Kodachrome of pedestrians, buildings, billboards, bridges and docks."

"Canada's own Robert Frank, Fred Herzog was a medical photographer working in Vancouver when he shot most of the material in this book. His detailed work, spanning the 1950s and 1960s, vividly evokes in delicious Kodachrome the multicultural, working-class populace that thronged the city's neon-lit streets."